Do you want to start a podcast to work smarter, not harder, in your business? Smart move! In today's episode, I'm joined by Sierra Scacco, scaling and productivity coach. We chat about when and how to scale your business, and where a podcast fits into those plans. Connect with Sierra:Instagram: @sierra.scaccoPodcast: One Productive MamaRegister for the Podcasting 101 Workshop: February 19 - 23, 2024. Join us to:Craft a detailed profile of your ideal listener (beyond the surface-level demographics)Break your overall topic down into content pillars and episode-specific ideasDetermine the best format & frequency for youStrategically choose the name of your showPick your launch date and lay out a strategic plan for your best chance of making the Apple ChartsThinking about starting a podcast? Grab my free Podcast Roadmap: 7 Questions to Start Your Journey at www.ThePodcastTeacher.com/roadmapThis episode was produced by me, The Podcast Teacher! Contact me at Hello@ThePodcastTeacher.com.