In The Making is hosted by Simon Cook, the Chief Executive of LIONS which runs Cannes Lions, the International Festival of Creativity.
Here he delves into the most inspirational, sharpest and most Lion awarded minds in the creative marketing industry. He wants to understand what inspires them, how their backgrounds have shaped their career, hear about the breakthroughs, the blunders and everything in between.
Each episode he asks his guests to choose five pieces of work that help them bring their story to life, from the early influences, to the work they wish they’d made, to the work that’s still, very much, in the making.