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Reliable Truth or Cultural Myth?

Reliable Truth or Cultural Myth?

FromWizard of Ads Monday Morning Memo


Reliable Truth or Cultural Myth?

FromWizard of Ads Monday Morning Memo

ratings:
Length:
9 minutes
Released:
Sep 8, 2014
Format:
Podcast episode

Description

Some of you are going to feel like I’ve spit on your shoe or mocked your religion or told you that your baby is ugly, so I’d like to apologize in advance for what I’m about to say.Teamwork in business is highly overrated.There, I’ve said it.I realize those 6 words are going to disturb some of you, but if my goals were merely to buy an arched eyebrow and a scornful frown and trigger an email of rebuttal, I would be just another sensationalist trying to yank a reaction from his audience.But those are not my goals.My goals are to make you more productive, help you reduce your mistakes, shorten your learning curve and raise the height of your success.To do these things, we must look at what’s hiding in your blind spot.I appreciate that you’re still reading.I was at lunch recently with 3 incredibly bright businesspeoplewhen I smiled cheerfully at them and said, “I think teamwork in business is highly overrated.”All three of them stiffened as though I had said something truly shameful. After a moment, the business owner sitting directly across from me looked down at his plate and said quietly, “Well, you’re entitled to your opinion.”We had not been talking about teamwork. There was no reason for any of these people to feel personally challenged or attacked, yet that’s exactly how they reacted. The cultural myth of Teamwork is anchored deep within the American soul, beginning, I believe, with Thomas Jefferson and “We the People” and the launch of this grand experiment called Democracy.I spent the next hour swatting down every example of successful “teamwork” they could throw at me. At the end of that hour they universally agreed that “teamwork” is an illusion created when the individual components within a human system accomplish a goal that is credited to the collective, rather than to the individual efforts of the components.What might appear to be teamwork in a relay race is, in truth, just a series of individual runners, each of whom begins their effort with an advantage or a deficit that was handed to them by the previous runner. If a runner increases that advantage or shortens that deficit, he or she was successful. It is only when they are rewarded collectively that we create the illusion of a team.Individual responsibility brings out the best in us.If you remove individual responsibility, you create a committee.Every bureaucracy begins as a well-intentioned committee.Leaders and managers have different functions.A leader encourages the members of a tribe to deliver their best individual efforts. A manager holds each individual responsible for delivering the outcome that he or she has been assigned.Steve Jobs did not invent the Apple computer.Steve Wozniak invented the Apple computer.Although I admire the abilities of Steve Jobs, he was merely the popularizer, the face, the dynamic leader, the pitchman, the philosopher, the high priest of the Apple religion. Without Wozniak, Steve Jobs would likely have been just another California techie bouncing from company to company in sneakers and ripped blue jeans.Wozniak said, “Most inventors and engineers I’ve met are like me … they live in their heads. They’re almost like artists. In fact, the very best of them are artists. And artists work best alone …. I’m going to give you some advice that might be hard to take. That advice is: Work alone… Not on a committee. Not on a team.”John Steinbeck said something similar in 1952, when Wozniak was just 2 years old. “Nothing was ever created by two men. There are no good collaborations, whether in music, in art, in poetry, in mathematics, in philosophy. Once the miracle of creation has taken place, the group can build and extend it, but the group never invents anything. The preciousness lies in the lonely mind of a man.”The great David Ogilvy made
Released:
Sep 8, 2014
Format:
Podcast episode

Titles in the series (100)

Thousands of people are starting their workweeks with smiles of invigoration as they log on to their computers to find their Monday Morning Memo just waiting to be devoured. Straight from the middle-of-the-night keystrokes of Roy H. Williams, the MMMemo is an insightful and provocative series of well-crafted thoughts about the life of business and the business of life.