Jess Rona, dog groomer extraordinaire, star of Haute Dog on HBOMax, comedienne, and new Process graduate talks with Drew about self-compassion, vindictiveness toward self, and something Jess calls the Hoffman Flip. When Jess first came to the Process, she heard only whispers from her Spiritual Self. Now, her Dark Side is only a whisper while her Spiritual Self is guiding her life. Jess calls this flip that happens between the Spiritual Self and the Dark Side, The Hoffman Flip.

One of the most valuable things Jess took away from the Process is her ability to be compassionate with herself. Jess shares with Drew how she softened into her own humanity. When she came to understand where her patterns came from, she realized that of course, she’s like this. This realization opened the door even wider to deep self-compassion.

Listen in on this vulnerable, engaging, and funny conversation with Drew and Jess.
More about Jess Rona:
Jess Rona is the most influential dog groomer today. She’s built a devoted following on social media with her signature musical slow-mo blowout videos and her impressive celebrity pet clientele.

As a skilled groomer, content creator, and comedian, Jess has created a multi-dimensional grooming empire. After releasing her digital grooming courses, she has solidified her position as a leader and expert in the grooming industry.

Jess is the executive producer and star of the most adorable competition series of all time: Haute Dog on HBOMax inspired by her life and brand. When she’s not creating poodle content, you can find her at her unique flagship brick-and-mortar in Larchmont Village in Los Angeles. Or you might find her snuggling with her husband, actor Eric Edelstein, and their two rescue mutts, Meemu and Chupie. 

You’ll find more about Jess and her products and services here, as well as on Instagram, Facebook, TikTok, and YouTube.
As mentioned in this episode:
Kristen Neff:
The three steps of self-compassion.

Dr. Jill Bolte Taylor & 90 seconds:
When we simply feel and witness the physiological sensations in our body without reacting, the emotion dissipates within 90 seconds. If we continue to feel it after 90 seconds, it’s because we’re choosing to ruminate on and stay connected to the thoughts.
Hoffman Process Terminology:
Awareness Hell:
In awareness hell, we know we are aware of our patterns and the things we do we wish we didn’t do, but we are still unable to change. We understand but feel stuck in this place of hell even though our awareness keeps expanding.  Our work to grow and transform must include three additional steps for change to take place. After Awareness comes Expression, Compassion, and New Ways of Being. All four make up the Cycle of Transformation.

Right Road, Left Road & the awkward feeling of your new path:
Those first steps onto the right road can feel awkward like first learning to ride a bike.  Even so, we have to keep stepping forward onto the Right Road as we navigate this new unfamiliar place of connecting to, and living from, our Essence, our Spiritual Self.  Too often we stay on the Left Road, hanging onto the known familiarity of it despite its cost in our lives.

Be. Do. Have.:
We live in a world that puts the BE at the end. Our parent’s patterns and the patterns and messages we get from society tell us that we must always be doing something.  Generally, that means working: working to make money or working on ourselves. “Don’t just sit there, do something!” Then, if we DO those things, we will HAVE the right job, enough money, the right relationship, the right group of friends, live in the right neighborhood, etc. Only when those first two are in place will we BE happy and content.

Well, that messaging is a pattern.  And it’s not the truth.

We actually have to put BE first and focus on our being, feed our being. We need to engage in the tools and practices that support our being. When we are not in our patterns and are more connected ...