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The Week of January 5, 2024 Marketing and Business News: Marketers’ Biggest Concerns Heading Into 2024
The Week of January 5, 2024 Marketing and Business News: Marketers’ Biggest Concerns Heading Into 2024
ratings:
Length:
38 minutes
Released:
Jan 5, 2024
Format:
Podcast episode
Description
Welcome to the first news episode of The Radcast for the week of January 5, 2024! In this 2024 kickoff, we reflect on the evolving tech landscape, discussing marketers' top concerns. From economic uncertainties to AI's rise, CEO-CMO disconnect, and work-from-home challenges, we dissect the trends shaping 2024. Dive into AI chatbots predicting social media and ad tech trends, emerging social media trends, and the impact of the 2024 Olympics on niche sports. Stay tuned for insights on media strategy, the TV vs. digital media debate, and a surprising revelation about Instagram Reels. Excitingly, we're launching Radcast Media Network, offering podcasters strategic insights and services. Sponsored by Vaycay, delivering premium plant-based wellness. Here's to a phenomenal 2024!Ryan and Chris’ reflections on 2024 and Technology Predictions (00:39)Marketers’ biggest concerns heading into 2024 (02:07)https://adage.com/article/year-review/cmo-concerns-heading-2024-2023-year-review/2531701Economic UncertaintyAI’s Rise CEO-CMO DisconnectWork-from-home and In-office BalanceOrganizing TalentNavigating a Fraught Geopolitical LandscapeAI chatbots predict 2024’s hottest trends in social media and ad tech (07:54)https://adage.com/article/digital-marketing-ad-tech-news/ai-chatbots-predict-2024s-hottest-trends-social media-and-ad-tech/2534701AI chat bots predicting 2024's hottest trends in social media and ad techGen Z Marketing AppsFinchHey! VinaFrienderClubhouse Rooms 2.02024 Social Media Trends Predictions (10:19)Niche Neighborhood AppsInterest-Based Micro-CommunitiesSkill-Sharing and Collaboration2024 Olympics Niche Sports (25:23)Media Strategy for Advertisers (27:09)TV vs. Digital MediaConnected TV vs. Private Marketplace ProgrammaticInstagram Reels outperforms TikTok, Facebook for branded video content (27:40)(https://www.marketingdive.com/news/instagram-reels-outperforms-tiktok-facebook-branded-video/703155 / Mickey Mouse copyright expiration inspires horror movies, video games and memes (32:09)https://www.nbcnews.com/tech/internet/mickey-mouse-horror-movie-slasher-trap-public-domain-rcna1318 97 Announcement: Radcast Media Network (35:13)Launching a multi-show media network with shared opportunities, production services, and more.Focus on strategy, branding, monetization, and guest management.Sponsor Promotion: Vaycay: Premium Wellness Products Delivered Straight to You in the US Website: www.RolloffthePain.comPodcast: www.thevaycaypodcast.com
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If you enjoyed this episode and want to learn more, join Ryan’s newsletter https://ryanalford.com/newsletter/ to get Ferrari level advice daily for FREE. Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding https://ryanalford.com/personalbranding. Learn more by visiting our website at www.theradcast.com. Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast.
Released:
Jan 5, 2024
Format:
Podcast episode
Titles in the series (100)
" The power of a story " - With Emmy winning News Anchor Nigel Roberston: In this episode of the Radical company podcast... Ryan talks with Nigel Robertson an Emmy winning news anchor with more stories to tell than time we had! They talk about tech advances, the power of the news, covering the olympics (twice!), Incredibly deep stories about loss and advance and even the future of the industry! Take some time to listen to learn the power of story telling in 2019! - If you enjoy this episode please check out the rest of our information and nugget filled episodes in our profile. Please share, review, and subscribe so we can continue to bring the down to earth and priceless information from our amazing guests for both your #business, #marketing and #lifestyle needs. . Have a great weekend Rad Fam! #NowThatsRadical? #YeahThatGreenville ? - Radical Podcast is always looking forward to meeting both aspiring, and grounded professionals across the country! Feel like you have something to by Right About Now with Ryan Alford