Kathleen Schmidt, founder and CEO of Kathleen Schmidt Public Relations, has experience in all aspects of the industry, including as a publicist, literary agent, acquisitions editor, and ghostwriter. Her career encompasses 30 years of creating and directing impactful and strategic global media, marketing, and branding campaigns for politicians, A-List celebrities, athletes, and high-profile personalities. To date, she has worked on 50 New York Times bestsellers, and her clients have continuously appeared in top-tier national print, broadcast, and radio outlets such as The Today Show, Good Morning America, Vogue, Elle, Financial Times, Vanity Fair, GQ, and Sirius XM. Kathleen writes the Publishing Confidential Substack.

Kathleen joined Barbara DeMarco-Barrett to discuss what sells books, blurbs, brands, Substack, book clubs, and more.

To listen to past interviews, visit our website. We’re also excited to announce the opening of our new bookstore on bookshop.org. We’ve stocked it with titles from our guests, as well as some of our own personal favorites. By purchasing through the store, you’ll support both independent bookstores and our show. New titles will be added all the time (it’s a work in progress). Finally, on Spotify you can listen to an album’s worth of typewriter music like what you hear on the show. Look for the artist, Just My Type. Email the show at writersonwritingpodcast@gmail.com. We love to hear from our listeners. For more information on Writers on Writing and additional writing tips, visit our Patreon page.

(Recorded in September 2023) 

Host: Barbara DeMarco-BarrettHost: Marrie StoneMusic and sound editing: Travis Barrett (Stream his music on Spotify, Apple Music, Etc.)