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Ep 111 - Influencer/Creator Expert Taylor Lorenz

Ep 111 - Influencer/Creator Expert Taylor Lorenz

FromWhat The Hell Is Michael Jamin Talking About?


Ep 111 - Influencer/Creator Expert Taylor Lorenz

FromWhat The Hell Is Michael Jamin Talking About?

ratings:
Length:
73 minutes
Released:
Dec 13, 2023
Format:
Podcast episode

Description

On this week's episode, I have influencer/creator expert Taylor Lorenz. Tune in as we talk about her book, “Extremely Online: The Untold Story Of Fame, Influence, And Power On The Internet” as well as her experiences working as a journalist for “The Washington Post” and “The New York Times”. We also dive into some tidbits she has about social media.Show NotesTaylor Lorenz on Instagram: https://www.instagram.com/taylorlorenz/?hl=enTaylor Lorenz on TikTok: https://www.tiktok.com/@taylorlorenz?lang=enTaylor Lorenz on YouTube: https://www.youtube.com/channel/UCp38w5n099xkvoqciOaeFagMichael's Online Screenwriting Course - https://michaeljamin.com/courseFree Screenwriting Lesson - https://michaeljamin.com/freeJoin My Newsletter - https://michaeljamin.com/newsletterAutogenerated TranscriptTaylor Lorenz:These old school entertainment people come on and they don't really understand the app and they clearly are not doing it themselves. They have some content assistant and then they're like, Hey kids, I guess I have to be here now. And it's like, what are you doing here? I will say the musicians do a better job. Megan Trainor has Chris Olsson, but TikTok buddy that, and music is such a part of TikTok, I feel like they get a warmer reception.Michael Jamin:You're listening to, what the Hell is Michael Jamin talking about? I'll tell you what I'm talking about. I'm talking about creativity, I'm talking about writing, and I'm talking about reinventing yourself through the arts.Hey everyone, what the hell? It's Michael Jamin talking about today. I'm going to tell you what I'm talking about. So for those of you who have been listening for a long time, I'm always telling you, just put your work out there. Get on social media, start making a name for yourself, because whether you want to be an actor or a writer or director, you got to bring more to the table than just your desire to get a big paycheck and become rich and famous. If you can bring a market, if you can bring your audience you're going to bring, that brings a lot to the table. And so my next guest is an expert on this, and she's the author of Extremely Online, the Untold Story of Fame, influence and Power on the Internet. I'm holding up her book. If you're watching this podcast, if you're driving in the car, you can imagine that there's a book and has a cover. So please welcome, pull over your car and give a round of applause to Taylor Lorenz. Thank you Taylor for coming and joining me for talking about this. It's an honor meeting you finally.Taylor Lorenz:Yeah, likewise. Excited to be here.Michael Jamin:So you wrote this great book, which I read, and there's so much, I guess there's so much. You actually document the history starting from the beginning of mommy bloggers and all these people who kind of were at the forefront and then built a name for themselves on social media. And so I'm just hoping to talk to you about how we can take some of this information and apply it to the people who listen to my podcast and follow me on social media so that they can help do the same. So I guess starting from the beginning, what was interesting that you pointed out is that women were kind of at the forefront at this whole thing. You want to talk about that a little bit?Taylor Lorenz:Yeah, definitely. I mean, I talk about this in the book, but in the turn of the millennium, the early aughts, this blogging was taking off and there were tons of blogs, and I talk about some of the big political and tech blogs at the time, but it wasn't really until the mommy bloggers entered onto the internet in the early aughts who were these moms, these stay at home moms that really had nothing else to do. A lot of them were shut out of the labor market, and they turned to blogging and ended up really building their own kind of feminist media empires by building audiences. And they were the first to really cultivate strong personal brands online and then leverage those personal brands to monetize.Michael Jamin:
Released:
Dec 13, 2023
Format:
Podcast episode

Titles in the series (91)

Michael Jamin has been a professional television writer/showrunner since 1996. This podcast is meant to help aspiring writers learn the craft of storytelling from a working screenwriter.