In episode #2471, we’re looking at the format dominating 92.7% of Facebook posts! We’re referring, of course, to reels. Short-form content has proven to be effective across all platforms and seems to be single-handedly reviving Facebook. Tune in to find out why reels are so popular and how you can use the timeless art of storytelling to captivate audiences across platforms.TIME-STAMPED SHOW NOTES:

[00:00] Today’s topic: The format dominates 92.7% of Facebook posts.

[00:06] Is Facebook making a comeback?

[00:15] How reels are reviving Facebook.

[00:33] The reach of Facebook reels compared to Instagram.

[00:59] Why reels are so popular?

[01:27] The timelessness of storytelling as a format.

[03:12] The doom-scrolling epidemic.

[03:42] Why you should focus on creating short-form content to post on ALL platforms.

[04:42] That’s it for today! Don’t forget to rate, review, and subscribe!
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