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013: Giampaolo Viglia on Culture and Consumer Behavior

013: Giampaolo Viglia on Culture and Consumer Behavior

FromCultural Differences & Cultural Diversity in International Business


013: Giampaolo Viglia on Culture and Consumer Behavior

FromCultural Differences & Cultural Diversity in International Business

ratings:
Length:
48 minutes
Released:
Sep 3, 2014
Format:
Podcast episode

Description

Summary

Professor dr. Giampaolo Viglia is a Research Fellow at University of Eastern Piedmont and Professor at Toulouse Business School. Interested in Consumer Decision Making, Pricing and Overconfidence

In the amazingly interesting interview we talk about cultural difference when it comes to

Choosing a car
How a website needs to be different across different cultures
What hotels and airlines can learn from cultural differences and Giampaolo's studies
How price dynamics work across different cultures
And much more...


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In the Culture Matters podcast we interview real people with real stories.

Every other week there is a guest with broad international experience and lots of cultural insights. I interview real people with real stories.

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Links
You can reach Giampaolo the following way:

Email: Giampaolo.viglia@gmail.com
How To Get In Touch With Culture Matters
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Via this website: Just use the “Ask Your Question” tab on the right of the screen and leave a voicemail
Email me at chris.smit@culturematters.com
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Finally
Thank you so much for taking the time to read this far, maybe even listen to my Podcast.

I hope you will be back for the next episode of the Culture Matters Podcast!
Released:
Sep 3, 2014
Format:
Podcast episode

Titles in the series (100)

Culture Matters when you’re working Internationally. International Business requires Cultural Competence. That’s what we’ll talk about during these podcasts.