Welcome to another exciting episode of "It Starts With A Click," where we unravel the secrets to building a profitable, creative, and holistic fashion photography business. I'm your host, Olivia Bossert, and today, we're delving into the art of setting goals and making them not just achievable but transformative.
The Analogy: Your Journey Without a Destination
Imagine embarking on a walk without a clear destination in mind. You wander aimlessly, and after an hour, you realize you're nowhere near where you intended to be. This scenario perfectly parallels goal setting. Without clear goals, it's like leaving your house without knowing where you want to go. The result? Frustration and disappointment when you don't arrive at your desired destination.
The Power of Setting Clear Goals
Setting clear goals is the compass that guides your journey. It's about deciding where you want to go, so you know exactly how to get there and what steps you need to take. Don't set goals "just because." Ask yourself, "Why do I want to achieve this particular goal?" Knowing your 'why' provides motivation and direction.
The Why Behind Financial Goals
When it comes to financial goals, it's insufficient to set a target amount of money. Instead, think about what that money represents. What will achieving that financial goal allow you to do? Give your money a purpose, an end goal. Money is abstract, but you can easily visualize what you would do with it.
Money with Purpose
Let's say you aim to earn £10,000. Rather than fixating on the abstract figure, visualize what that money would do for you. Perhaps it allows you to invest in new photography equipment, take a dream vacation, or contribute to a cause you're passionate about. Attach meaning to your financial goals, and you'll find the motivation and discipline to work towards them.
In this episode, we've learned that setting goals isn't just about knowing where you're going, but also understanding why you want to get there. It's about giving your goals purpose and direction, making them tangible and achievable. So, fashion photographers, it's time to set your sights high, with clear goals that will guide you on your journey to success.
If you found this episode insightful, be sure to subscribe, leave a review, and share it with fellow photographers. Stay connected with Olivia Bossert Education on my website (www.oliviabosserteducation.com), Instagram (@oliviabosserteducation), and TikTok (@oliviabosserteducation) for more valuable insights and inspiration.
Remember, the journey to your dreams starts with setting the right goals. Until next time, keep clicking, keep dreaming, and keep building your thriving fashion photography business.

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