In this episode Louise talks to Geza Schoen, founder of minimalist fragrance brand Escentric Molecule. Geza talks to Louise about how it all began with a secret passion for fragrance which he developed at the age of 13 when he began collecting different fragrance samples. During the podcast, we learn about Iso E Super, a very special molecule that Geza recognised as a common link between fragrances he loved that were already on the market. From here, Geza began experimenting with Iso E Super in unheard of proportions which led to the launch of Escentric Molecules in 2006. Geza and Louise talk about how fragrance has the ability to trigger a beautiful memory from the past and how each individual has their own olfactory fingerprint. Geza also talks about three new additions to Escentric Molecules, Molecule 01 + Mandarin, Molecule 01 + Iris and Molecule 01 + Patchouli.