Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Sticking to Your Story with Donna Griffit

Sticking to Your Story with Donna Griffit

FromOn Brand with Nick Westergaard


Sticking to Your Story with Donna Griffit

FromOn Brand with Nick Westergaard

ratings:
Length:
34 minutes
Released:
Jul 3, 2023
Format:
Podcast episode

Description

Donna Griffit is a world-renowned Corporate Storyteller, pitch alchemist, and author of the bestseller Sticking to My Story. Based on 20 years of helping startups, her book and her work help founders and startups who find themselves stuck in telling their stories. We discussed all of this and more this week on the On Brand podcast.

About Donna Griffit
Donna Griffit, author of Sticking to My Story: The Alchemy Of Storytelling For Startups, is a world-renowned Corporate Storyteller and Pitch Alchemist. She has helped over 1000 startups, corporates and investors raise over one billion dollars and accelerate their sales with a personal touch and unmatched messaging savvy, in any industry, at any phase.

Episode Highlights
Wait—what is a “pitch alchemist”? I had to ask. “Taking one element and transforming it” as part of a larger brand story, Donna shared.
What inspired Donna to write Sticking to My Story? “It was a book 20 years in the making. It’s what I’ve learned along the way. Stories stick. It’s that simple.”
How gender dynamics play a role in personal branding and storytelling. “Women struggle when it comes to tooting their own horn as they’re seen as too assertive,” Donna notes. “But you have to toot your own horn.” The secret: “Back up the ‘toot’ with a fact.”
What brand has made Donna smile recently? Donna shared a story on the occasion of Microsoft's 8th year anniversary of acquiring LinkedIn, which tied back to our earlier conversation when Donna noted that you should use your LinkedIn summary to tell a story.
To learn more, please visit DonnaGriffit.com.

As We Wrap …


Listen and subscribe at Apple Podcasts, Spotify, Amazon/Audible, Google Play, Stitcher, TuneIn, iHeart, YouTube, and RSS.


Rate and review the show—If you like what you’re hearing, be sure to head over to Apple Podcasts and click the 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review to help others find the show.


Did you hear something you liked on this episode or another? Do you have a question you’d like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show.


On Brand is a part of the Marketing Podcast Network.



Until next week, I’ll see you on the Internet!
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Jul 3, 2023
Format:
Podcast episode

Titles in the series (100)

The On Brand podcast helps you tell stronger stories and build better brands. Each week host Nick Westergaard, author of Brand Now and Get Scrappy, interviews marketing and communication thought leaders or those working for innovative brands like Adobe, Ben & Jerry’s, HBO, Mastercard, Maker’s Mark, the Minnesota Vikings, Salesforce, and Whole Foods. For show notes and more, please visit http://onbrandpodcast.com.