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Content Marketing: Knowing when Enough is Enough with Robert Rose

Content Marketing: Knowing when Enough is Enough with Robert Rose

FromThe Content 10x Podcast


Content Marketing: Knowing when Enough is Enough with Robert Rose

FromThe Content 10x Podcast

ratings:
Length:
44 minutes
Released:
Nov 10, 2022
Format:
Podcast episode

Description

If you’ve never thought about approaching content creation like you would a game of golf, then, according to our podcast guest, Robert Rose, perhaps it’s time to start. Robert is the Founder and Chief Troublemaker for The Content Advisory, and the Chief Strategy Advisor with the Content Marketing Institute, as well as being a best-selling author, keynote speaker, and one of the world's most recognized experts in content strategy and marketing.He joins Amy on this episode of the Content 10x Podcast to talk about when enough is enough with your content, and how to measure impact. Find out:Why content marketers should approach content like a game of golfHow to know when enough is enough and the problem with a ‘more more more’ approachWhen it’s time to move from being a ‘content factory’ to having a more considered approach, andWhy setting objectives for your content, and what you’re trying to achieve with it, is vital to success… Important links & mentions:The Content Advisory contentadvisory.net/Content Marketing Institute contentmarketinginstitute.com/Robert Rose on LinkedIn https://www.linkedin.com/in/robrose/Twitter https://twitter.com/Robert_RoseContent10x.com https://www.content10x.com/Content 10x Repurposing Effectiveness Scorecard https://content10x.scoreapp.com/My book: https://www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, the world’s first and longest-running specialist content repurposing agency that partners exclusively with B2B tech and professional services businesses.Amy is a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content repurposing.Join hundreds of business owners, content creators and marketers and get content repurposing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter
Released:
Nov 10, 2022
Format:
Podcast episode

Titles in the series (100)

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro. Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard. Amy Woods, Founder of Content 10x, reveals everything you need to know about content repurposing in biweekly episodes released every other Thursday! Find out more at www.content10x.com