In 2015, Julian Walker set out to fix the low turnout rates of Black voters. By listening to the community, he learned that people were lacking stories of Black liberation. If people better understood their past, perhaps they would feel more inspired to vote for their future. Today, PushBlack is the nation’s biggest nonprofit media organization for Black Americans, reaching over 9 million people. For the past three election cycles, they have run the largest voter turnout programs in the digital space.In today's episode we’ll learn from PushBlack’s strategy: to listen, evaluate, and come up with community-based solutions. Featuring Julian Walker, CEO, PushBlack and Yordanos Eyoel, Founder and CEO of Keseb & Board Chair, PushBlack. If you want to learn more about Push Black visit pushblack.org.Resources mentioned in this episode:Book: The Miseducation of the Negro by Carter G. WoodsonPushBlack’s podcast: Black History Year--If you aspire to be a System Catalyst and need resources to help you on your journey, subscribe to our newsletter. Learn more about our mission and our partners, visit systemcatalysts.com.This podcast is produced by Hueman Group Media. Hosted on Acast. See acast.com/privacy for more information.