Vikram Raya is the CEO and co-founder of Viking Capital, a multifamily boutique with nimble investment sourcing, structuring, execution and asset management capabilities. In this episode, Vikram talks about his transition from life as a practicing cardiologist to a full-time syndicator. He also warns against allowing your profession to become your personality, lessons he learned from bad syndication partnerships, and why you should stop leaning on agencies for your marketing and branding needs.   Vikram Raya | Real Estate Background CEO and co-founder of Viking Capital, a multifamily boutique with nimble investment sourcing, structuring, execution and asset management capabilities. CEO and founder of Limitless MD, which helps top-level doctors make more passive and active income while pursuing their passions. Founder of Vitology Institute, which empowers functional medicine practitioners to provide proactive, predictive, personalized treatment and encourages patients to take an active role in their own health. Portfolio: $718M in AUM across 23 states Based in: Fairfax, VA Say hi to him at:  Vikingmultifamily.com Vikramraya.com LinkedIn Best Ever Book: The Art of Impossible by Steven Kotler Greatest Lesson: Understand your goals and vision, and get the proper education to achieve them.   Click here to learn more about our sponsors: Techvestor Innago BAM Capital