Hey there, it's Kate from Hello Funnels, and I'm back with another episode of the Doing It Online podcast! Today, we're tackling a question that sparked a bit of debate in our eCourse Empire community. The question is: "Do you need to have a video on your sales page?" Curious? Well, I've got some insights to share with you!
In this episode, we're diving into the pros and cons of using videos on your sales page. We'll explore whether videos truly have the power to increase conversions or if they're just relics of the past. Trust me, the answer isn't as straightforward as you might think.
Here's a sneak peek of what we cover in this episode:
The different ways people consume information and why it's crucial to consider accessibility.
My personal take (and preference) on videos as a buyer.
Two important questions to ask yourself before you even think about filming
Why adding a video to your sales page is an optimization task, not a miracle solution.
The significance of closed captions and the potential pitfalls to avoid.

Remember, everyone's experience and preferences are unique. What works for one person may not work for another. So, let's explore the world of sales page videos together and make an informed decision that suits your business needs.
Now, if you're eager to hear more and want all the details, click that play button and tune in to episode #167 of the Doing It Online podcast. It's time to discover whether videos are the missing piece to skyrocket your conversions!
Resources Mentioned in the Episode:
eCourse Empire