(Transcript edited for readability.) Barbie. The new film is set to come out on July 21st, starring Margot Robbie and Ryan Gosling. Director, Greta Gerwig is the writer and director, who has been Oscar-nominated for her work. This fact is likely part of the reason for some of the increased hype around this film, as her name behind this indicates it's likely not a simple cash grab. But this is Hollywood we're talking about...in some sense, all their work is a bit of a cash grab. But we will get into that later. But Greta's film Lady Bird was well done, with its exploration of various social pressures facing young women. We have Robbie raving about the script, calling it one of the best she's ever read, alluding to it being subversive and meta. Robbie on the script: “Ah! This is so good. What a shame it will never see the light of day, because they are never going to let us make this movie…but they did.” We have people from all political perspectives giving their opinions (as usual). The Conservatives are in a tizzy(what else is new?). Twitter's minefield rages. Especially in the manosphere, where they’re calling Robbie mid, and not "hot" enough for the part. It's baffling. The level of disillusionment, and how uncoupled from reality they are is appalling. Are they capable of appreciating anything? Robbie is an absolute babe. Okay, but this nicely brings us to the complicated relationship our society has with Barbie. Her unrealistic body image. Her reinforcement of gender stereotypes. Her embrace of consumerist culture. Her cultural uniformity. Barbie's idealized physique and perpetually perfect looks reinforce a restrictive and harmful standard of beauty. And her never-ending wardrobe and accessories propagate a culture of perpetual buying and discarding, conditioning young minds to equate happiness and success with material goods. She's plastic, and in many ways, it's symbolic of how artificial our own culture is, unfortunately. And this is what, in some part, has these conservatives and some conservative women up in arms. You see, the norms they hold dear might be turned on their heads. The marketing of this film has it presenting itself as a subversion of Barbie, and I'm willing to bet, it will bring in a metamodern exploration of the narratives that the Barbie doll has exuded since its inception.  She is the symbol of constructed feminine ideals built out of a consumerist culture. And I mean one of  THE symbols. And people lose their minds when their idealized images are questioned, even though, deep down we know these images and symbols are built on lies. A lie that is built on the shaky ground that is our fragmented subjectivities. We even see this in the trailer. We see that Barbie is questioning her reality. She is becoming self-aware. Her life that included a perpetual cycle of fantasy images that create her imaginary world, one full of images and symbols that distract her, and having her claim that ‘every day is the best day.’ Until the images fail to distract from something we often avoid thinking about, death.  This brings her fantasy bubble of living the 'best day, every day’…bursts. The perfect image surrounding, one having Barbie calling ‘every day the best day,’ fell away, because deep down we all know the world has layers, depths we rarely explore. We just allow the realm of images to distract us. Here comes the trailer twist, though. The real Hollywood twist, right? Barbie goes full Neo from The Matrix. Barbie is faced with the red pill vs blue pill dilemma and has to wake up. On the one side, heals on the other, Birkenstocks. But the pill representing the idea of waking up from a false reality? A Birkenstock. Yet another symbol, another illusion. She’s ditching one realm of make-believe for another. Now, isn't that a fascinating loop?Jean Baudrillard's concept of simulacra and simulation is relevant here. It's based on the idea that our current society has replaced reality and meaning with symbols and signs.