Peter A. Ravella and Tyler Buckingham are joined by Dan Martin, host of the new Next Gen Waterfronts coastal economics podcast on ASPN. Dan works directly with clients assisting them and their planning teams to determine the best mix of land uses at a site and to determine and project the market demand and financial outcomes for those specific land uses at the site over time. Subject discussed: what will the next generation of beach users look for at the shoreline; the Millennials are the largest block of US population; climate change and the future of shoreline development; Dan's background and growing up in Boston; development trends on the American shoreline; and rethinking the "highest and best use" idea for the next generation.