The buy vs. build question is a recurring one engineering leaders have to deal with. You are often worried that by taking an off-the-shelf solution, they will only have 80% of the functionality you want. Do you still go ahead to buy or build internally? How does doing either help you compete in the market? Find out more in this episode of the CTO podcast as Blake Messer, VP of Engineering at Cratejoy, discusses answering the buy vs. build question and how to avoid struggles down the road. Show NotesConnect With: Blake Messer: Website // LinkedIn // TwitterThe CTO Podcast: Website // Speaker ApplicationEtienne de Bruin: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.