Welcome to THE Sports Law Podcast! We keep you informed on everything at the intersection of sports and the law. The world of Name, Image, and Likeness keeps moving forward as Tarun (⁠⁠@tksharmalaw⁠⁠) and Mike (⁠⁠@Mike_sonof_Law⁠⁠) are joined by Steve Eychner (⁠@seychner3⁠) to discuss his NIL company that he co-founded, Atlas Sports (⁠@atlasempowersports⁠)

Atlas Sports was founded on the principal of encouraging athletes to brand themselves and earn what they deserve as a slice of the pie of what is the massive college sports model profits. Steve discusses what him and his partners ideas were starting Atlas and their approach with local businesses and schools. "Atlas will assist in ensuring that each athlete is given the proper opportunity to build their brand the right way to set them up for future opportunities." Make sure to check out their website ⁠here⁠.

We have discussed Syracuse at length given the recent separation from major booster, Adam Weitsman. (17:10) Steve is a big Syracuse guy and went to Syracuse with Mike. Steve talks about his perspective on the NIL market at Cuse. Steve also gives his thoughts on the new age of Cuse basketball.

Deion Sanders is stamping his mark on the Colorado Buffaloes football program already. (28:06) Sanders came in telling the current program that he was going to be making big changes and that if the players didn't like it, they can leave. Well, that is exactly what has happened with 53 scholarship players leaving the program since December, when Sanders was hired. We discuss the strategy Sanders is taking to re-build and if they will have a viable and
competitive team next year. The Buffaloes went 1-11 last year being outscored by about 500 points, so it should only be up from there.

Alabama Baseball betting scandal. (39:49) An alert went out to halt all betting on Alabama baseball in the state of Ohio due to a very large bet placed on the LSU-Bama baseball game. A few days later, Alabama head coach, Brad Bohannon, was fired from his position for his communications with the person who placed the large bet on the game. The bet was placed in the Great American Ballpark BetMGM sportsbook in Cincinnati and was a straight bet on LSU to beat Alabama. Security cameras discovered that the person who placed the bet was communicating directly with Coach Bohannon while placing the bet. Approximately an hour before first pitch, Alabama's ace, Luke Holman was scratched for apparent back tightness. LSU ended up winning the game.

Virginia becomes the 28th state to approve a law that permits high school athletes from profiting off their NIL. (47:50) Steve gives insight into the growing market for high school student athletes taking advantage of name, image, and likeness.

***
Have a topic you want to write about? ANYONE and EVERYONE can publish for ⁠⁠⁠⁠⁠ConductDetrimental.com⁠⁠⁠⁠⁠. Let us know if you want to join the team.
Hosts: Dan Wallach (⁠⁠⁠⁠⁠@WallachLegal⁠⁠⁠⁠⁠) | Dan Lust (⁠⁠⁠⁠⁠@SportsLawLust⁠⁠⁠⁠⁠)
Producers: Mike Lawson (⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@Mike_sonof_Law⁠⁠⁠)
⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠ YouTube⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Email

---

Support this podcast: https://podcasters.spotify.com/pod/show/condetrimental/support