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#57 Monetizing Your Personal Brand on Social Media with Lillian Zhang, Associate Product Marketing Manager at Google

#57 Monetizing Your Personal Brand on Social Media with Lillian Zhang, Associate Product Marketing Manager at Google

FromMarketing Girly by Sky Society


#57 Monetizing Your Personal Brand on Social Media with Lillian Zhang, Associate Product Marketing Manager at Google

FromMarketing Girly by Sky Society

ratings:
Length:
35 minutes
Released:
May 2, 2023
Format:
Podcast episode

Description

✨ Lillian Zhang, Associate Product Marketing Manager at GoogleKey Topics:☁️ Journey becoming a social media content creator☁️ How to break into the tech industry☁️ Formula for writing better resume bullet points☁️ How to price yourself as a creator☁️ Money management tips for womenSummary:Natalie Peters and Lillian Zhang discussed Lillian's role as an Associate Product Marketing Manager at Google and her content creator side hustle. We also discussed tips for breaking into the tech industry, such as interning at the same company and utilizing online resources like LinkedIn and Handshake. Zhang then shares tips for college students applying for internships or trying to break into product marketing, including how to stand out in applications and utilizing free online content.Zhang discussed how to make a stronger resume and the importance of connecting with people from your university. She also shared her experience of monetizing her personal brand on social media, which started with a brand deal when she had only 400 followers. She dives into how to price yourself as a new creator and how to land more brand dealsWe also discussed the importance of financial literacy for women in their twenties, as well as the importance of taking small steps to reach goals. Zhang dives into the benefits of budgeting apps and personal finance books, as well as the importance of diversifying income streams and understanding workplace benefits.Follow Lillian Zhang on TikTok @lillianzhang_Join the Sky Society Women in Marketing private LinkedIn group.Follow us on Instagram @skysociety.co and TikTok @skysociety.co
Released:
May 2, 2023
Format:
Podcast episode

Titles in the series (100)

Do what you dream! This is THE marketing career podcast for women. Between chatting all things career, marketing, and mindset, you'll feel like you're sitting down for coffee with Natalie, diving deep into real marketing career conversations with women who are exactly where you want to be. Learn what actually matters when it comes to starting and accelerating your marketing career so you can make your dream job your real job.