In this episode, Mary Conquest speaks with Cristian Sylvestre, founder and managing director of training consultancy HabitSafe and author of Third Generation Safety: The Missing Piece.Cristian is passionate about applying the latest neuroscience and behavioral research to help individuals and organizations be safer - and refers to this cutting-edge approach as Third-Generation Safety.He argues that we’re overlooking the latest brain science, which tells us the subconscious mind drives 95% of our behavior. For Cristian, this is the critical piece missing from safety management because HSE professionals currently only use a conscious-mind approach.Third-generation safety seeks to work with biology to ingrain safer habits in the workforce’s subconscious through repetition. Cristian explains this is the best way to overcome rushing, frustration, fatigue and autopilot - the four subconscious brain modes that cause 90% of workplace incidents.Cristian delivers a whole-hearted appeal for a whole-brain approach to workplace safety management.Find out more about Cristian’s safety training consultancy, HabitSafe:https://www.habitsafe.com.au/Cristian’s book, Third Generation Safety:The Missing Piece:https://www.habitsafe.com.au/the-bookCristian’s podcast, Safety Frontiers:https://www.habitsafe.com.au/safety-frontiers-podcastCristian Sylvestre on LinkedIn:https://www.linkedin.com/in/cristiansylvestre/The two books recommended by Cristian:The Brain: The Story of You by David Eagleman:https://www.amazon.co.uk/Brain-Story-You-David-Eagleman/dp/1782116583Behave by Robert M. Sapolsky:https://www.amazon.co.uk/Behave-Biology-Humans-Best-Worst/dp/009957506XSafety Labs is created by Slice, the only safety knife on the market with a finger-friendly® blade. Find us at www.sliceproducts.comIf you have any questions, please email us at safetylabs@sliceproducts.com