How’s it growing folks?! Welcome again to Here Weed Go! Today I’m honing in on the latest advertising developments for cannabis in the digital world, specifically Twitter’s new policy of allowing some marijuana and hemp company's products to be featured on its platform.
It’s a big change for Twitter, which since Elon Musk's take-over late last year, has been hemorrhaging advertisers. It’s also a big change for social media as a whole, and something Meta, Google and other large tech companies with significant online real-estate are almost assuredly following closely.
To help make sense of what might have been behind the change in policy, why there seems to be such a slow move to allow marijuana and hemp companies to advertise online, and why my accounts are shadow banned on some platforms, I brought on attorney Clark Wu, a senior attorney with Phoenix-based law firm Bianchi & Brandt.
But before I jump into the deep end of online ads, I want to update you all on the developments in Oklahoma, where unfortunately, voters choose to forgo a state-licensed, adult-use recreational program three weeks ago, at least for the time being.
To help get a better understanding of why State Question 820 was defeated, and what it means for both the state’s robust medical program and the future prospects of a potential recreational program, I spoke with Anna Codutti, editor for the Tulsa World.
MORE INFO
Clark Wu Bio: https://www.bianchibrandt.com/team/clark-wu
Bianchi & Brandt info: https://www.bianchibrandt.com/
Context on Twitter opening its advertising to cannabis: https://www.reuters.com/technology/twitter-becomes-first-social-media-platform-allow-cannabis-ads-us-2023-02-15/
Past Here Weed Go! episodes: https://omny.fm/shows/here-weed-go
Linktree link to the Here Weed Go! newsletter, social media pages and all host Eddie Celaya's content: https://linktr.ee/hereweedgo
For tickets to ChronicCon '23 on May 20: https://tickets.tucson.com/events/chroniccon-2023-5-20-2023See omnystudio.com/listener for privacy information.