One of the best consistent sources of real estate leads is your centers of influence and past client list. On today's podcast, Tim and Julie Harris will help you to create and expand your centers of influence and past client list so that it will become a consistent incredibly profitable source of REFERRAL FEE FREE real estate leads. Remember, it is incredibly important that you understand the most powerful form of contacting someone is PROACTIVELY. 

Proactive communication: 
- Video call.
- A phone call.
- Face to face. 

Passive Communication:
- SMS/ Text.
- Email.
- Drip campaigns.
- Watch only videos.
etc. 

Tip: Most people will deprioritize passive digital communication in favor of face-to-face or direct calls. Think about your own behavior, you chat with someone at the gym you remember that conversation....our brains are hard-wired towards person to person, face to face, voice to voice communication. 

Tip: You can reinforce proactive communication with passive but you can't replace proactive communication with passive. 

Step #1: Be of service

Inflation, interest rates, war, and fear-filled media seem to be everywhere. Most people don't know how to emotionally filter fear from their mindsets. Your mission is to contact your centers of influence and past with energy and enthusiasm and give them great news about the value of their home. 

Hint: Using this script will result in a very high level of appreciation directed towards you. Your call to them sharing with them the value of their home could be the best news they have heard in a long time. Mentally and emotionally prepare yourself for their appreciation and not rejection. 

"Hi, this is Tim Harris with EXP Realty....so listen, I am getting a ton of folks expressing concerns, and fears about the economy and housing market. I am calling all of my friends, family...people I know, love and care for....to give them the real bottom-line update of their home's value so they don't have to worry....I have this month's update for you now!.....oh, and the best part is that it's all great news!"

Next, give them an update. You can simply give them the average year-over-year appreciation rate.

"Mr. Owner, in the last 12 months homes in your market have increased by 20%! WOW, congratulations. Would you like me to do a personalized drill down on the value of your home in this market, I can email it to you later today..."