In all the conversations with artists I’ve had, the number one thing that keeps on coming up is the reluctance to sell. I see this on websites that aren’t set up for buyers to easily be able to purchase their art and in their reluctance to sell in person. Our guest today is here to talk us through the different ways to sell and why it’s important for you to also do it in person.  David Meltzer is a legendary sports executive, entrepreneur, investor, and co-founder of Sports One Marketing. He served as the CEO of Lee Steinberg Sports & Entertainment Agency and is the author of Connected to Greatness.  So how do we find our audience, our buyers, and the people who’ll connect with and appreciate our art? Here’s what David shares:  You need to create opportunities for yourself.  Meet the buyer where they are comfortable.  Learn how to communicate and tell the story of your art.  “It’s so interesting how much we participate in perception that is working against ourselves.” - David Meltzer  David talked about how it’s up to us to meet people, put ourselves out there, and make our own opportunities. While this can be intimidating, he tells us how and why we need to do this in a beautiful and inspiring way.  As a bonus, David said, “I’ll be happy to send my book to everyone,” with the promise to have it signed and shipped. To get your copy of Connected to Greatness, you can email him directly or complete this form.  Connect with David Meltzer:  Website  Facebook  Instagram  LinkedIn  Twitter  For full show notes, go to schulmanart.com/250 ++++++++++++++++++++ ?FREE GOODIES!? Don't forget to check out the Inspiration Place goodie bag. Go pick up your party favor over at SchulmanArt.com/freebies. Whether you're a passionista or a passion professional, I've got something just for you. ++++++++++++++++++++ ?NEVER MISS AN EPISODE! If you loved this, I've got more inspirational episodes coming your way! Please make sure you hit the subscribe or follow button in your podcast app. And if you're feeling extra generous- leave me a review-- https://schulmanart.com/review-podcast ++++++++++++++++++++ BTW If you pop your Instagram handle at the end of the review, I'll even give you a shout out over on my IG stories! ++++++++++++++++++++ I'd love to chat with you on Instagram: http://instagram.com/schulmanart