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DEE MY GUEST #05 | The Scent Futurist | BMW Podcast

DEE MY GUEST #05 | The Scent Futurist | BMW Podcast

FromThe BMW Podcast | Changing Lanes


DEE MY GUEST #05 | The Scent Futurist | BMW Podcast

FromThe BMW Podcast | Changing Lanes

ratings:
Length:
23 minutes
Released:
Mar 10, 2023
Format:
Podcast episode

Description

Welcome to a new episode of my very own DEE MY GUEST podcast. And after four episodes, I’m still proud of it! Today’s guest is Olivia Jezler. I am visiting her in Manhattan and she is leading me through the vast world of fragrances. Olivia Jezler is a true pioneer there. You could also say she just has a good nose for these kinds of things! As the co-founder of ScentGenie and founder of Future of Smell, she is revolutionizing our senses of smell in both the real and digital worlds. Together with her team, she collects data and transforms it into a scent. How crazy is that?! Be sure not to miss this episode!
04:15 The science of scent
05:20 Human smell and how it works
06:15 Digital smell technology
07:25 The composition of fragrances
09:50 The power of scent in the digital world
11:30 Dee-ptalk
14:00 Multisensory storytelling
17:20 ScentGenie
18:00 The future of scents
20:00 Dee-tails
Wanna know more about me? Click here.
Wanna know more about this podcast series? Click here.
Released:
Mar 10, 2023
Format:
Podcast episode

Titles in the series (100)

Not every journey starts with a destination. This podcast is for those seeking an exciting ride to discover new horizons. This is “Changing Lanes,” the official podcast from BMW. Each new season provides a unique experience with innovative audio formats, trendsetting topics, and insightful guests. Tune in to discover more of the BMW universe, sustainable lifestyles, the newest luxury visions, and the most eco-friendly cars. Subscribe to the BMW podcast series to dive deeper into the world of BMW while experiencing a new audio storytelling style every season.