21 min listen
SEO's Impact on Brand -- Geoff Atkinson // Huckabuy
FromVoices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO's Impact on Brand -- Geoff Atkinson // Huckabuy
FromVoices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
ratings:
Length:
20 minutes
Released:
Feb 21, 2023
Format:
Podcast episode
Description
Geoff Atkinson, Founder and CEO of Huckabuy, talks about technical SEO and the strategy behind it. SEO has traditionally been viewed as a performance marketing channel, focused on driving direct sales and conversions. Instead of solely relying on traditional marketing channels like TV and social media, it's becoming increasingly important to consider SEO as a brand channel, influencing brand awareness, perceptions, and loyalty through strong search rankings. Today, Geoff discusses how SEO impacts your brand. Show NotesConnect With: Geoff Atkinson: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Feb 21, 2023
Format:
Podcast episode
Titles in the series (100)
Google Core Update by Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast