Promised Land is an epic, generation-spanning ABC drama about two Latinx families vying for wealth and power in California's Sonoma Valley. Showrunner and creator Matt Lopez tells Write On: “The show… tackles immigration, assimilation, what it means to chase the American dream, what it means to achieve the American dream, and the costs that are sometimes extracted from us when we try and achieve it or maintain it.”   Matt goes on to talk about how a writer’s room works and gives advice to up-and-coming TV scribes: “I would say the most frequent advice I give to writers is... if you haven't already developed a thick skin, develop one. The barriers to entry in screenwriting, television writing - they're extremely high, and it can be hard to bust in. But if you keep working and keep at it, I do believe eventually your talent will get recognized.”   Don’t forget to subscribe to the Write On Podcast on iTunes!   Now available on Google Podcasts!