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#270 - Pricing for the Market Shifts as a Hair Stylist

#270 - Pricing for the Market Shifts as a Hair Stylist

FromThriving Stylist Podcast


#270 - Pricing for the Market Shifts as a Hair Stylist

FromThriving Stylist Podcast

ratings:
Length:
26 minutes
Released:
Feb 13, 2023
Format:
Podcast episode

Description

Last week on the podcast, I talked about all the different pricing structures that exist in the industry and how to know what’s best for you, and I want to continue the discussion. Today, I share about an emerging fourth pricing structure (which I am not a fan of, and you’ll hear why!), because I believe it needs to be talked about and a lot of people just aren’t discussing it.  Even though our industry is not easy to survive in and the turnover rate is high, you’re going to keep getting even stiffer competition, no matter how you slice it. Having clear messaging is so critical, and in this episode, I reveal how you can build your worth and perceived value as you navigate these market shifts in order to really stand out in the crowd!     If you have a question for me that you’d like answered in a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I’m looking forward to doing more of these types of episodes on the podcast! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/270 
Released:
Feb 13, 2023
Format:
Podcast episode

Titles in the series (100)

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.