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#260 - The Marketing Funnel: Creating Desire

#260 - The Marketing Funnel: Creating Desire

FromThriving Stylist Podcast


#260 - The Marketing Funnel: Creating Desire

FromThriving Stylist Podcast

ratings:
Length:
24 minutes
Released:
Dec 5, 2022
Format:
Podcast episode

Description

Today I’m continuing our series focusing on my Hairstylist’s Marketing Funnel, and I’m specifically talking about the desire level and how to truly create desire for what you offer. To prepare for this episode, I spent time reviewing the websites of stylists, salons and industry influencers, and wow, did I ever learn some things that I want to share with you!  In this episode, you’ll hear some of the major mistakes and mishaps that I found when reviewing different websites. I expose them here not to embarrass anybody, but to empower everybody to get out of their own way, to stop taking shortcuts, and to instead of making decisions that make your life easier, make the decisions that will have your clients wanting to work with you - period!  If you have a question for me that you’d like answered in a future episode, a great way to do that is to head over to Apple Podcasts and leave a rating and review with your question. I’m looking forward to doing more of these types of episodes on the podcast! If you’re not already following us, @thethrivingstylist, what are you waiting for? This is where I share pro tips every single week, along with winning strategies, testimonials, and amazing breakthroughs from my audience. You’re not going to want to miss out on this! Learn more at: https://thethrivingstylist.com/podcast/260 
Released:
Dec 5, 2022
Format:
Podcast episode

Titles in the series (100)

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon owners. What good is a license and an entrepreneurial passion without the skills and knowledge to actually make big things happen? The Thriving Stylist podcast is a collection of interviews from super successful but not yet famous stylists, one-on-one coaching opportunities and actionable, strategic marketing techniques that you can use in your business today to see real results. I'm Britt Seva, Social Media & Marketing Strategist for Hair Stylists and I look forward to helping you to create a wealthy life as a stylist.