A lot of us wait until a job is over and we dust off our reel and start applying for jobs again. A good metaphor here is: You want to build your well before you’re thirsty. Don’t wait until the desperate moment when you need a job. You can be the greatest artist in the world. But if no one knows you, why does that matter? It’s important to build and nurture authentic relationships in the business. What if you had the ability to pull up anyone’s email address? Any studio head, any supervisor or department lead? What if you could pinpoint every one of those in your area? You can start building relationships -- NOW! You can then start sharing your work organically. In this Episode, Allan McKay goes over the tools and tactics on how to get anyone’s email address -- from Department Leads to Studio Heads -- and how to start building your social capital. For more show notes, visit www.allanmckay.com/150/.