Today I am joined by Jeff Henderson, business leader, entrepreneur, and author of the book "Know What You're For". Jeff shares his simple, yet powerful strategy for growth, in business and in life. ?How to define what you’re for (and live it out in your marketing) ?Why you need to regularly audit your Instagram to ensure you are focussing on your customers, not you ?The simple things you need to be doing daily to wow your customers (that won't cost you a cent) ?Narcissism in social media (and how to avoid common pitfalls) Links: Shownotes Check out Jeff's book, "Know What You're For" Join the My Marketing Playbook waitlist