Aired Monday, 21 December 2015, 4:00 PM ETJoin Simone Milasas, business mentor, author international speaker, Justine McKell, the driving force of McKell Media, speak about a DIY method to PR and creating something greater for your business in 2016!Simone Milasas and Justine McKell discuss ways to kickstart your business in 2016. As a business owner, you may be wondering how to use PR to your advantage? What can you do on your own? What works in social media? What budget is required for hiring someone? How can you use energetic techniques to create more? Simone and Justine will be discussing all of this and more! Listen in for simple ideas to get your business out into the world, be seen and create something greater!About the Guest Justine McKellJustine McKell is a fiercely passionate advocate for health, wellness and conscious living. With a background in radio and television, Justine has an extensive understanding of the demands and needs of media. She is the master of story-telling and creating waves across TV, radio and print. Her early years spent on ‘the other side of the fence’ are evident daily in her successes and the visibility she creates for clients. Someone who can only be described as a dynamo, Justine is well-respected by those who know her. Never satisfied with average, Justine’s focus and dedication to facilitate positive change is an inspiration to many and is a driving force behind McKell Media.