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595. Lorna Campbell, Abbott World Marathon Majors Head of Communications

595. Lorna Campbell, Abbott World Marathon Majors Head of Communications

FromAli on the Run Show


595. Lorna Campbell, Abbott World Marathon Majors Head of Communications

FromAli on the Run Show

ratings:
Length:
78 minutes
Released:
Dec 15, 2022
Format:
Podcast episode

Description

"It was just that moment in time where somebody saw something and wanted to help me and give back. And I try to do that with other people, too, because if I hadn’t been in that situation, I don’t know what I’d be doing now." Imagine getting to travel the world, attending major marathon race weekends and helping share the stories of the athletes, the races, and the people who make these events so special. That's the reality for Lorna Campbell, as the Head of Communications for Abbott World Marathon Majors, the race series comprised of the New York City Marathon, Boston Marathon, Chicago Marathon, London Marathon, Tokyo Marathon, and Berlin Marathon. In this conversation, Lorna — who is originally from Scotland, lives in Rhode Island, and has a very cute story of how she met her husband at the Pyeongchang Winter Olympics — talks about how she got this job, what her role entails, and all the jobs she had in various sports before making her way to the running industry. Plus, her reflections on her first year of motherhood (she's mom to one-year-old Harris), her feelings on the allure of the six-star challenge, and her take on the state of the running industry and running community right now. SPONSORS: UCAN: Click here and use code ALI for 20% off your next UCAN order. Vuori: Click here for 20% off your first Vuori purchase. St. Jude Rock ‘n’ Roll Nashville: Use code ONTHERUN10 for $10 off your registration for this year’s races, taking place April 22–23. What you’ll get on this episode: Lorna reflects on her first year of motherhood, and life as a newlywed (3:30) The very sweet story of how Lorna met her now-husband at the Olympics (7:45) What young Lorna was like, and how her childhood shaped her future (9:50) Lorna shares her career highlight reel (16:45) Who’s in Lorna’s village? (19:50) How Lorna got her job as head of communications with Abbott World Marathon Majors (24:00) What Lorna’s job entails on the day to day, and during race weekends (29:00) All about the World Marathon Majors six-star challenge, and how it’s evolved during Lorna’s time with the organization (35:40) How Lorna found running and became a runner — and why she still has a hard time calling herself a runner (42:50) How Lorna’s relationship with running has changed since having her son (48:00) Which of the six World Marathon Majors Lorna would most like to run (56:55) Lorna’s take on the state of the running industry and running community right now (1:00:45) Follow Lorna: Instagram @lornasportelle Twitter @LornaC1982 Follow Ali: Instagram @aliontherun1 Join the Facebook group Twitter @aliontherun1 Support on Patreon Subscribe to the newsletter Blog Strava SUPPORT the Ali on the Run Show! If you’re enjoying the show, please subscribe and leave a rating and review on Apple Podcasts. Spread the run love. And if you liked this episode, share it with your friends!
Released:
Dec 15, 2022
Format:
Podcast episode

Titles in the series (100)

At 16, I had it all figured out. By 25, I had my dream job as editor in chief of a teen dance magazine. But now, at 32, I’m not really sure who I am, what I’m doing, or what I want to be when I grow up. I know one thing, though: I love running and I love talking to people. So on the Ali on the Run Show, I talk to everyday runners, professional athletes, entrepreneurs, and industry leaders I find interesting and inspiring, and I get inside their heads to figure out how their decisions, successes, failures, and missteps can help guide my own. Whether you’re on the run toward something great or away from something that’s holding you back, join me on this never-ending adventure, and let’s all pick up the pace together.