52 min listen
S1E14 Why Executives Struggle With Blockchain - an Alison McCauley Masterclass
S1E14 Why Executives Struggle With Blockchain - an Alison McCauley Masterclass
ratings:
Length:
39 minutes
Released:
Jun 6, 2020
Format:
Podcast episode
Description
Alison McCauley, trained organisational psychologist and Blockchain thought leader, explains why companies and executives find it so hard to understand and adopt Blockchain technology. We discuss the barriers to embracing emerging technology, why Blockchain's hype cycle has been uniquely unhelpful, and predict how and where Blockchain adoption will be most impactful. In this episode we cover:
- How senior leaders think, and why emerging tech (and Blockchain specifically) doesn't fit their mental model
- Where hype comes from, and why Blockchain hype isn't comparable to that of AI or Cloud
- The psychology behind driving change and creating burning platforms
- The external factors impacting demand and peoples' expectations for Blockchain technology
- How Blockchain incentive models could be the missing ingredient for Contact Tracing apps
- Alison's most impactful use cases: voting, credentials, carbon credits, digital identity, DAOs
- What is the place for crytocurrencies in an enterprise context
Links to topics discussed in the show:
Alison's LinkedIn: https://www.linkedin.com/in/unblocked
Alison's Twitter: @unblockedfuture
Edelman Trust Barometer: https://www.edelman.com/trustbarometer
- How senior leaders think, and why emerging tech (and Blockchain specifically) doesn't fit their mental model
- Where hype comes from, and why Blockchain hype isn't comparable to that of AI or Cloud
- The psychology behind driving change and creating burning platforms
- The external factors impacting demand and peoples' expectations for Blockchain technology
- How Blockchain incentive models could be the missing ingredient for Contact Tracing apps
- Alison's most impactful use cases: voting, credentials, carbon credits, digital identity, DAOs
- What is the place for crytocurrencies in an enterprise context
Links to topics discussed in the show:
Alison's LinkedIn: https://www.linkedin.com/in/unblocked
Alison's Twitter: @unblockedfuture
Edelman Trust Barometer: https://www.edelman.com/trustbarometer
Released:
Jun 6, 2020
Format:
Podcast episode
Titles in the series (78)
S1E8: Blockchain in the Danish Construction Industry with Niels Falk from HD Lab by Blockchain Won't Save the World