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017: Tech in Real Estate, Part 3: The Virtual Office with Sam Powell

017: Tech in Real Estate, Part 3: The Virtual Office with Sam Powell

FromNAR’s Center for REALTOR® Development


017: Tech in Real Estate, Part 3: The Virtual Office with Sam Powell

FromNAR’s Center for REALTOR® Development

ratings:
Length:
64 minutes
Released:
Aug 7, 2018
Format:
Podcast episode

Description

In the last installment of the summer series on technology, Monica talks with our guest, Sam Powell, about the virtual office. Since beginning her real estate venture, Sam has been working towards being 100% paperless and 100% virtual. In this episode, she talks with Monica about the equipment she uses, the programs and applications she uses, tips for being successful and mobile, and also a little bit about her marketing and branding strategy. If you’re looking to go virtual or paperless, this is an episode you won’t want to miss! One of the main things to be mindful of if you’re wanting to step into the mobile/virtual office experience, it’s important to have good battery management. Charge everything every night so you can grab and go when you need to. In addition to the hardware she needs for her work, she completes the virtual office by also bringing her marketing with her. She has branded stickers and labels that fit her devices as well as branded shirts, so when she is out working in the community she is marketing and networking. When Sam is out and about, people recognize and notice her logo and she is able to start conversations and forge connections with people she maybe wouldn’t otherwise if she kept to herself. Sam and Monica talk about how their interactions in the community enhance communication and allow REALTORS® to polish their people skills. Sam talks about her approach to using her phone to talk live with clients versus communicating via text or email. Like many of us, Sam doesn’t like being caught off-guard and prefers when clients send a text or email about what they want to discuss so she can be prepared with the necessary information. She is prompt in getting back with her clients. Often she leaves her phone on Do Not Disturb while she’s focusing on a project. Whatever your system is, if you’re proactive to train your clients, they will know how to work with your system. Communicating via text and email also automatically allows client communication to be documented. It can also allow some privacy if you are working on location; there are less likely to be people around that may know your client. On the reverse, having a phone conversation or meeting face-to-face can allow for more clarity and emotion, especially with any questions or issues about a deal. After you have a phone or in-person conversation, you can always follow up with an email to review and recap the issues discussed, and then the conversation is documented. To take client notes paperlessly, Sam uses Evernote. This program allows a one-stop shop; you can upload photos along with your notes. The notes in Evernote are mostly for Sam herself, and then to share information with the clients and it’s usually via detailed email. Sam also uses the electronic notepad that comes with computers and puts in notes that come in from the client. There are a few other applications and places where you could store this kind of information: Google Docs, OneNote/OneDrive (Microsoft), and Dropbox. Using things like Word and Excel can also help you organize client information and data as well as track trends. One of the nice things about a mobile office and using some of these programs is that it’s easy to get set up on multiple devices. Sam tells the story about her mobile office being stolen from her car, and how quickly she was able to get back up and running after it was stolen. It also makes it easy to train additional members of your team. When working out in the community, Sam always tries to be able to connect to the wifi in a minimum of two ways. She uses a Verizon hotspot, and her phone can also function as a hotspot. For a backup third solution, you can use the wifi at the location that you’re at, but you want to make sure it is a secure network, since you may be handling sensitive or secure client data. If you’re having to use data, you can conserve data by not sending attachments in email messages. You can paste the link to Dropbox or Google Docs
Released:
Aug 7, 2018
Format:
Podcast episode

Titles in the series (98)

NAR’s Center for REALTOR® Development podcast focuses on education in the real estate industry and is hosted by Monica Neubauer, an award-winning industry leader, speaker, and instructor based in Nashville, TN. The podcast discusses formal and informal sources of industry knowledge, including NAR education and credential programs. This podcast is for REALTORS®, REALTOR® associations, real estate and allied professionals, real estate educators, education providers such as schools, and consumers.