We all need momentum to fuel our ideas, projects and life. Shama Hyder, CEO of the Marketing Zen Group and author of the new book, MOMENTUM: How to Propel Your Marketing and Transform Your Brand in the Digital Age, shares insider secrets on how creating consistency, trust and customer focus can turn an idea into a viable market mover. Named by Forbes as a 30-Under-30 mover and shaker in 2015, and “one of the top voices in marketing and social” by LinkedIn, Shama explains her 5 critical principles for propelling your marketing forward, and creating BIG momentum for your business, products and messages in a busy and crowded marketplace.