Today I'm joined by Rob Fitzpatrick, author of Write Useful Books and The Mom Test. In this interview we talk about: -How to write useful books -How to build a recommendation loop into your book (and how Rob did this) -How to use reader conversations to create your table of contents -Beta Readers: Why they’re the most important part of Rob’s process and why you should do it for your book -The 3 things Rob looks for in the beta reading process -The first question you need to ask in the beta reading process -The difference between writing useful nonfiction and fiction -Why you should self publish ...and SO MUCH more! This was a value packed interview. One of the best I've been a part of in a long time. Don't miss this interview!