Life in Norway Show Episode 21: Entrepreneur Torill Wilhelmsen joins us to discuss Norwegian entrepreneurship and the advantages of starting a business in rural Norway. After many years of lagging behind its Nordic neighbours Sweden and Finland, Norway is finally catching up supporting new business and entrepreneurship. Today’s guest Torill Wilhelmsen talks about the challenges and benefits of working for yourself in rural Norway. Full show notes: https://www.lifeinnorway.net/episode21/ Making a living outside the cities One issue is that support programs and startup ecosystems tend to be concentrated in and around the cities. So what does a budding entrepreneur who just happens to live in rural Norway do? Torill believes ordinary people can achieve remarkable things. She started her business Fjellflyt to make it easier to make a living from your passion no matter where in the country you live. In addition to her work as a business strategist, she founded the BETA coworking space, pictured above, in the centre of Vågå in the Gudbrandsdal region.   Doing 'slow business' in Norway Once Torill also began to feel the burnout of juggling her career with travelling, being a new mum and other commitments, the idea for Fjellflyt was born. "The mission I am on now is to create community for both rural and urban entrepreneurs who are like-minded in there way they approach their business", says Torill. She calls this philosophy where the best of work and best of the outdoors meet, slow business. Full show notes: https://www.lifeinnorway.net/episode21/