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171: Libby Brockhoff on Supporting Other Women

171: Libby Brockhoff on Supporting Other Women

FromWomen Taking the Lead


171: Libby Brockhoff on Supporting Other Women

FromWomen Taking the Lead

ratings:
Length:
36 minutes
Released:
Oct 30, 2016
Format:
Podcast episode

Description

Libby Brockhoff launched her career as one of the founding partners, and namer, of Campaign’s “Agency of the Decade,” Mother London. She was 27 — and she hasn’t slowed down since. As one of the only female creative directors in the industry (women make up 3% of agency leadership), she’s crafted the advertising strategies for Silicon Valley tech giants like Facebook, Microsoft, and YouTube. She reframed the transgender narrative as the creative visionary behind Caitlyn Jenner’s coming out story. She helped activate Obama’s Arms Trade Treaty because she believed in it. And, she leads a dangerous team of equally passionate professionals at the AdAge’s “Small Agency of the Year” (and next “Agency of the Decade”), Odysseus Arms. Playing Small Moment Libby was supposed to quit her job and move with her husband to Los Angeles. Her boss told her shortly before she was scheduled to leave, he was starting an ad agency in the UK and she couldn’t leave. She feels her playing small moment was when she moved back to the US. The Wake Up Call Libby created the ‘Army of Moms’ to harness and return energy back to women. Her Aha moment was when she realized she could go back and pick up where she left off before leaving the workforce. She could follow her dreams and goals. What Are You Excited About? Libby is excited about a project she is working on with Facebook. The Facebook project focuses on the social media company giving back and reinvesting in their workforce. Current Business Challenge Libby says it is challenging to bring value to the creative work her company does. Your Support System Libby is surrounded by believers. Her husband wouldn’t let her quit, and helped to reignite her passion for her business, and other strong women are frequently reaching out to her, offering their support. Leadership Practice Libby says her special leadership practice is spending time with the people she works with. Book to Develop Leadership Any Books or Art by Frida Kahlo Advice For Younger Self Embrace being a woman, your femininity. Don’t try to hide it. Inspirational Quote “Difficulties be damned!” Links Facebook: https://www.facebook.com/libby.brockhoff Email: Libby@o-arms.com LinkedIn: https://www.linkedin.com/in/libby-brockhoff-6825a14b Twitter: https://twitter.com/motorhoney2   Thank You to Our Sponsors Jewel's Custom Books: Every child wants to be the hero of their own story! With a Jewel’s Custom Book your child plays the central role in every book, bringing joy and delight when they hear their name and those of their family and friends. Visit jewelscustombooks.com to make your child the STAR of the show! Zebralove Web Solutions: Your website tells a story about your business! At Zebralove Web Solutions, Milly and her team are going to make sure your website tells the story you want your customers to hear. Connect with Milly at zebralovewebsolutions.com to create the impression you want to make! Private Facebook Community https://www.facebook.com/groups/womentl/   Find more resources at https://womentakingthelead.com
Released:
Oct 30, 2016
Format:
Podcast episode

Titles in the series (100)

The Women Taking the Lead podcast is a resource for both women leaders and organizations looking to promote more women into senior leadership. Episode formats include specific leadership challenges, "on-air" coaching with women leaders, and interviews with talent and organizational development leaders. Women Taking the Lead inspires women to overcome self-doubt and lead with confidence, integrity and a sense of humor.