How are you spending your lockdown time? Do you spend more time trying to find a movie or boxset to binge than actually watching anything? A mobile app called Stardust asks you to rate your fave shows and movies and will provide you with a personalized selection of content. Stardust is also a mobile community of film & TV fanatics sharing video reactions to movies and shows. Think of it as a social network-oriented around entertainment; it also drives movie attendance and TV tune-in by encouraging discussion amongst friends and fans. If you love movies and TV and spend most of the time talking about movies and TV, the Stardust App might offer you a way to entertain and connect with like-minded souls. Stardust was born out of CEO Derek Forbes’ burning desire to discuss every episode of Game of Thrones in deep detail immediately after it aired. Observing a lack of social platforms dedicated to providing such an experience, he designed a niche social platform specifically for movie and TV-lovers. But I wanted to learn more about the tech behind Stardust. Ashley Fauset shares how Artificial Intelligence and Machine Learning are both growing at a rapid pace within the entertainment industry. Websites, mobile apps, and streaming services alike are ingesting information around users’ preferences, usage habits likes, and dislikes. I learn how Stardust is using technology to bring the discussion of movies and shows to life, amplified with the power of mobile, video, and social media. We also discuss the importance of user-generated content in social media platforms and how they will continue to leverage technology to drive Stardust forward.