Aaron Hinde, Co-Founder & President of LIFEAID, tells us how he has used his Universal ATM: Alignment, Trajectory & Momentum to build a huge brand organically and in the process has gathered a super loyal and positive community. He put everything into the creation of a healthier alternative to sodas and energy drinks, living on a frugal diet of canned tuna until the ATM paid off. The advice this week is as refreshing as the “Performance Beverages.”   LESSONS: Universal ATM: Alignment, Trajectory, Momentum It’s not a time issue it’s an engagement issue: BE PRESENT Never stop doing the little things Keep pushing, be conscious & positive Operate like everything you do will be on the front page of the paper   LINKS: LIFEAID https://www.lifeaidbevco.com Aaron on Instagram https://www.instagram.com/aaronhinde/ Fitaid on Instagram https://www.instagram.com/fitaid/ This episode is brought to you by AfterShokz. Be open and hear it all with AfterShokz open-ear headphones, delivering situational awareness and comfort, unmatched by traditional in-ear or over-the-ear headphones. Visit spartan.aftershokz.com for $50 off wireless headphone bundles. TIME STAMPS:   0:00 Introduction 0:50 Spartan.aftershokz.com 1:20 Interview begins 1:45 hustler mentality 3:15 paying your own way 4:00 living off the grid 5:00 getting by on $1,000/ month 7:00 slinging cans at golf tournaments 8:30 having alignment 9:30 focus on trajectory 10:20 aftershokz break 13:26 interview continues 14:30 Universal ATM 16:00 repping the brand 18:50 time vs. engagement 29:10 Sefra, Angle, Johnny & Joe discuss the interview   SUBSCRIBE: Apple Podcasts: http://bit.ly/SpartanUpShow YouTube: http://bit.ly/SpartanUpYT Google Play: http://bit.ly/SpartanUpPlay   FOLLOW SPARTAN UP: Spartan Up on Instagram https://www.instagram.com/spartanuppodcast/ Spartan Up on Twitter https://twitter.com/SpartanUpPod   CREDITS: Producer – Marion Abrams, Madmotion, llc. Hosts: Joe De Sena with Johnny Waite, Sefra Alexandra, Col. Tim Nye and guest host Angel Sanz. Synopsis – Sefra Alexandra Production Assistant - Andrea Hagarty   © 2018 Spartan