21 min listen
The Road Ahead: Sportfive's Robert Müller von Vultejus
FromSBJ Unpacks
ratings:
Length:
27 minutes
Released:
Mar 3, 2021
Format:
Podcast episode
Description
Global sports business agency Sportfive -- rebranded from Lagardere Sports & Entertainment in May of 2020 -- has been making headlines of late, including a new global golf strategy, teaming with La Liga side Atlético Madrid, and cutting deals with the Lakers and Bulls. Sportfive Chief Growth Officer Robert Müller von Vultejus joins SBJ’s Andrew Levin to break down these, plus more.
*Interview recorded 2/26/21
*Interview recorded 2/26/21
Released:
Mar 3, 2021
Format:
Podcast episode
Titles in the series (100)
13. Weathering COVID-19: Sports Sponsorships with AJ Maestas: As global sports have ground to a halt, so too have the related activities of sports sponsors. No games mean no assets – at least as they’ve traditionally been viewed. Bill King examines the impact of a global pandemic on sports sponsorship with AJ Maestas, founder and CEO of Chicago-based Navigate Research. by SBJ Unpacks