The Advertising Trap

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The Advertising Trap

FromAnalysis

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Length:

27 minutes

Released:

Jun 13, 2022

Format:

Podcast episode

Description

Digital advertising fuels the digital economy, but is it all based on smoke and mirrors?

Ed Butler investigates what some claim is a massive collective deception - a trillion dollar marketing pitch that simply does not deliver value to any of those paying for it. He asks, do online ads actually work, or could it be that some of the biggest names in global tech are founded on a false prospectus?

Released:

Jun 13, 2022

Format:

Podcast episode

Titles in the series (100)

Programme examining the ideas and forces which shape public policy in Britain and abroad, presented by distinguished writers, journalists and academics.

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The Advertising Trap

The Advertising Trap

Description

Titles in the series (100)

More Episodes from Analysis

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