The entertainment industry has become an important partner to the nonprofit sector, inspiring people to become active around social issues such as climate, poverty, and human rights. What can campaigns for change learn from narrative storytelling experts? How can nonprofit leaders successfully partner with entertainment companies? In this recording from SSIR’s 2019 NMI conference, the writer, director, and actor Jessica Blank moderates a discussion with Nicole Starr, vice president for social impact at Participant Media; Marya Bangee, executive director of Harness; and Courtney Cogburn, associate professor at Columbia University School of Social Work. “It's about how you create an ecosystem that can allow for authentic stories to be told,” says Marya Bangee. “Culture change precedes policy change."