What is the price we pay by skipping the groundwork? My journey through two decades of learning has brought me some key pieces that help stabilize the craziness of business.

Why am I in business?
Do I have a plan?
What is my risk tolerance?
How to slow or stop the craziness.

Links & Mentions:
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Book: Fail-Proof Your Business by Paul Adams
Book: The Flower Farmer by Lynn Byczynski
Book: The New Organic Grower by Eliot Coleman
The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-wining author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social!