What is an influencer?  How can you use influencers to market your business?  These are really popular questions these days.  In order to help you find the answers, Matt and Matt sit down with Neal Schaffer, the President of PDCA Social and the Author of “The Age of Influence”.  

 

During this episode our hosts and Neal discuss what an influencer really is, how to figure out if an influencer is right for your marketing campaign and a whole lot of other stuff related to influencer marketing!

 

This episode is sponsored by, Full Scale

https://fullscale.io/

 

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Neal Schaffer

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