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    In-Game Audio Ads - the New Frontier of Ad Monetization

    In-Game Audio Ads - the New Frontier of Ad Monetization

    FromDeconstructor of Fun

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    In-Game Audio Ads - the New Frontier of Ad Monetization

    FromDeconstructor of Fun

    ratings:
    Length:
    48 minutes
    Released:
    Jan 4, 2022
    Format:
    Podcast episode

    Description

    Audio ads. It's not a new thing. In fact, audio ads is the oldest way to deliver an ad from one human to another. So in this podcast we discuss the thesis behind audio ads on mobile in the post IDFA era, go into the weeds on how audio ads work and of course discuss the monetization potential they offer.
    Links:
    AudioMob
    Christian Facey
    Wilfrid Obeng
    Get in Touch:
    Send us Questions and Feedback
    Deconstructor of Fun Newsletter
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    Hosts:
    Michail Katkoff (twitter) 
    Sponsors: Facebook Gaming, ironSource, Appsflyer, Beamable

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    Send in a voice message: https://anchor.fm/deconstructoroffun/message
    Support this podcast: https://anchor.fm/deconstructoroffun/support
    Released:
    Jan 4, 2022
    Format:
    Podcast episode

    Titles in the series (100)

    Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining. Hosts: Michail Katkoff @m_katkoff Eric Seufert @eric_seufert Eric Kress @ekress Adam Telfer @adamwtelfer Ethan Levy @FamousAspect Support this podcast: https://anchor.fm/deconstructoroffun/support