Does art need a gimmick to succeed? If art has a quickly recognisable ‘hook’ does that make it easier to sell? 
This week Alice has been learning the value of taking detours - Louise is in flow with her work and both have been working together to share a free art workshop with Nicholas Wilton which will show you the three most powerful principles you can use to transform your art. Sound good? You can find out more here:

louisefletcherart.com/art2life
alicesheridan.com/art2life

We explore the difference between artists who have settled on a process and/or subject matter that works for them, and those who are continually searching. Perhaps there isn’t as much of a difference as we are assuming. Our discussion ranges from pop art to cubism and from Damian Hirst to a colour-blind Yorkshire farmer.  Perhaps it's not that art needs a gimmick to succeed - but that it needs a story, so that others can relate to it.

We also answer a question from a listener, who asks "How much do you concern yourself with contemporary, 'critically relevant' art? How do you navigate the call to innovate versus just following your own pleasure and intuition?"

Mentioned
Richard Snowdon
Murphys’ Oil soap!

Submit a question at bit.ly/artjuicepodcast

Find shownotes on 
www.alicesheridan.com/podcast 
www.louisefletcherart.com/podcast

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@alicesheridanstudio 
@louisefletcher_art

Credits
"Monkeys Spinning Monkeys" Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License