18 min listen
WN TBD: How Targeted Ads Started Watching Us All
WN TBD: How Targeted Ads Started Watching Us All
ratings:
Length:
21 minutes
Released:
Jan 10, 2020
Format:
Podcast episode
Description
In 2019, for the first time, more advertising money went toward targeted digital ads in the U.S. than on radio, television, cable, magazine, and newspaper ads combined. The moment was the culmination of a decadeslong journey that has completely transformed media, politics, and privacy.
How did the targeted ad come to hold so much power? And what did we lose along the way?
Guest: Siva Vaidhyanathan, professor of media studies at the University of Virginia.
Learn more about your ad choices. Visit megaphone.fm/adchoices
How did the targeted ad come to hold so much power? And what did we lose along the way?
Guest: Siva Vaidhyanathan, professor of media studies at the University of Virginia.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Released:
Jan 10, 2020
Format:
Podcast episode
Titles in the series (100)
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